Get In Touch
hello@creativemidfield.com
Ph: +44 (0)20 7240 1499
Project Inquiries
projects@creativemidfield.com
Ph: +44 (0)20 7240 1499
Strategy

We use data & insights
to engage your
audience.

Creative

Creative & tech superstars who
challenge and explore.

Innovation

Using technology
to innovate fan
engagement and participation.

Showcase

Our most
recent projects.

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Our Vision

How we are Different.

Trends & Analysis

It’s really simple, we understand fans and what engages them.

We understand fans and what they want, we use data, trends and insights plus our 25 years of history in the space to connect with the audience.

The Creative Midfielder

Everyone is looking for a creative midfielder in their team who can provide the necessary link between brands and rights holders to the fans. We sit in the space and analyse what is required.

Collaborative Approach

No two events are the same and nor should they be, we work with our clients not for them to collaborate on projects in order to find the best solution. We don’t know what that is until we co-design together.

Our Vision

What we Offer.

Bright Minds

A team of bright minds who strategically advise and work with you to deliver campaigns.

Technology & Innovation

Our team continually research and develop the latest technologies in order to create effective campaigns. From interactive, Augmented Reality to Virtual Reality to create immersive experiences.

Effective Solutions

Our creative innovators deliver engaging brand campaigns, websites, interactive touch screen experiences, APP’s and bespoke games for brands, rights holders and sports.

0

campaigns

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brands

APPROACH

We have a simplified approach
to all projects which revolves around strategy.

Step 1.

Understanding where you are now

This is our discovery phase where we learn everything about you, the business, your product(s), audience(s). Everything we need to know.


Step 2.

Developing a strategy for where you want get too

This is where we conduct a number of co-design sessions to develop a strategy that fits your business trajectory. We consider everything and plan against a schedule in order to develop tools and tactics maximise the reach and effectiveness

Step 3.

Creating the assets you need and deploying them to the audience

This is the creative phase where we create all the assets you need to deploy against the strategy, we work across, brand, digital, video, social and content working with our writers and your team to produce the most effective campaigns.

Collaboration

Let’s talk.

We’re a team of creatives who are excited about unique ideas and help brands, rights holders and agencies use technology and innovation to deliver engaging campaigns.

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eyerora VR

We were commissioned by eyeora VR to review their brand, websites and APP UI & UX. This was a fascinating project to be involved with, conducting...

  • Strategy

    Brand Strategy, UX Strategy, PR & Comms

  • Design

    Graphic Design, UI/UX Design,

  • Client

    eyeora VR

View Project

Ernie Els

For 19 years, we have been the global agency for The Ernie Els Group, supporting them across all brand-related projects. From golf course design to wine,...

  • Strategy

    Brand Strategy, Fan Engagement, Social Media Campaigns, Wesbsite Development

  • Design

    UI/UX Design, Graphic Design, Animation

  • Client

    The Ernie Els Group

View Project
June 3, 2020

Mastercard The Open Activation

Creative Midfield were tasked by Mastercard UK agency Octagon to create an immersive experience at The Open Golf Championship. The introduction of a touch enabled series...

  • Strategy

    Brand Strategy, Fan Engagement, Social Media Campaigns

  • Design

    UI/UX Design, Graphic Design, Animation

  • Client

    The Boat Race

View Project

Turfgrass Brand

Creative Midfield were tasked with refreshing the existing Turfgrass brand and all associated marketing materials. The introduction of a gradient background and structurally changing the shape...

  • Strategy

    Brand Strategy, Fan Engagement, Social Media Campaigns

  • Design

    UI/UX Design, Graphic Design, Animation

  • Client

    The Boat Race

View Project

Ladies European Tour Brand

Creative Midfield delivered a significant brand refresh for The Ladies European Tour, introducing a bold new purple as its primary colour. This update was carefully chosen...

  • Strategy

    Brand Strategy, Fan Engagement, Social Media Campaigns

  • Design

    UI/UX Design, Graphic Design, Animation

  • Client

    The Boat Race

View Project
June 3, 2020

Christiaan Bezuidenhout Website

  • Strategy

    Brand Strategy, Fan Engagement, Social Media Campaigns

  • Design

    UI/UX Design, Graphic Design, Animation

  • Client

    The Boat Race

View Project

BUCS British Universities & Colleges Sport

BUCS British Universities & Colleges Sport approached us to develop a social media creative campaign that would allow them to showcase results for their sports. Each...

  • Strategy

    Brand Strategy, Fan Engagement, Social Media Campaigns

  • Design

    UI/UX Design, Graphic Design, Animation

  • Client

    The Boat Race

View Project
June 3, 2020

Turfgrass Website

Working with Creative Midfield, Turfgrass recently underwent a complete website refresh, re-engineering its digital presence to better showcase its global team and extensive portfolio of projects...

  • Strategy

    Brand Strategy, Fan Engagement, Social Media Campaigns

  • Design

    UI/UX Design, Graphic Design, Animation

  • Client

    The Boat Race

View Project

Ladies European Tour Signage

  • Strategy

    Brand Strategy, Fan Engagement, Social Media Campaigns

  • Design

    UI/UX Design, Graphic Design, Animation

  • Client

    The Boat Race

View Project
June 3, 2023

MUSTO

We worked closely with the team at MUSTO to develop an APP that would allow sailors of all ages and class of boat to race against...

  • Strategy

    App Decelopment

  • Design

    UI/UX Design, Graphic Design, Animation

  • Client

    MUSTO

View Project

The Boat Race Signage & Material

We have been fortunate to be trusted with one of the most iconic rowing races of all time The Boat Race. Our role as brand guardians...

  • Strategy

    Brand Strategy, Fan Engagement, Social Media Campaigns

  • Design

    UI/UX Design, Graphic Design, Animation

  • Client

    The Boat Race

View Project

The Boat Race Programme

We have been fortunate to be trusted with one of the most iconic rowing races of all time The Boat Race. Our role as brand guardians...

  • Strategy

    Brand Strategy, Fan Engagement, Social Media Campaigns

  • Design

    UI/UX Design, Graphic Design, Animation

  • Client

    The Boat Race

View Project

eyerora VR

We were commissioned by eyeora VR to review their brand, websites and APP UI & UX. This was a fascinating project to be involved with, conducting...

  • Strategy

    Brand Strategy, UX Strategy, PR & Comms

  • Design

    Graphic Design, UI/UX Design,

  • Client

    eyeora VR

View Project
June 3, 2020

The Boat Race Website

As part of a brand refresh for The Boat Race, Creative Midfield re-engineered its digital assets to better reflect the event’s prestige and heritage. The website...

  • Strategy

    Brand Strategy, Fan Engagement, Social Media Campaigns

  • Design

    UI/UX Design, Graphic Design, Animation

  • Client

    The Boat Race

View Project

HSBC Wimbledon Perfect Day

On behalf of HSBC, we created an engaging campaign to bring a fan’s perfect day at Wimbledon to life. At the heart of the campaign was...

  • Strategy

    Brand Strategy, Fan Engagement, Social Media Campaigns

  • Design

    UI/UX Design, Graphic Design, Animation

  • Client

    The Boat Race

View Project

The Boat Race

We have been fortunate to be trusted with one of the most iconic rowing races of all time The Boat Race. Our role as brand guardians...

  • Strategy

    Brand Strategy, Fan Engagement, Social Media Campaigns

  • Design

    UI/UX Design, Graphic Design, Animation

  • Client

    The Boat Race

View Project